Visual identity design for trichology clinic

Branding Graphics Logo Research Social media visuals Visual identity +3
 
Client
Haircheck
Timeline
1 month

Haircheck clinic is a specialized medical center focused on the diagnosis and treatment of hair and scalp conditions. Offering both online consultations and in-person appointments.

2023
 
 

Colors & typography

We chose a color palette that evokes trust and professionalism, paired with modern, minimalist typography for clarity and precision.

 

Logo construction

The logotype was constructed with clean, geometric lines and balanced proportions, ensuring clarity and legibility.

 

Monochrome and color logo variations

We designed a strong and memorable logo in multiple variations, using a color palette that emphasizes the clinic’s uniqueness and enhances visual contrast.

 
Monochrome version
Color version
 

Favicon

 
Symbol
Monochrome version
Symbol
Construction
 
What we did:

Developed a visual identity that clearly represents the clinic’s expertise in hair health and professional care

 

Brand research & deliverables

The work conducted by our team provides a deep understanding of the client’s business and target audience, enabling the creation of an effective and unique visual identity.

 
 

Branded materials

The new visual concept was developed and applied across various branded materials to convey the brand’s core values: care, professionalism, and simplicity.

 
Visual identity
Collateral
 
A gray tote bag with the HairCheck logo, contact number, email, and website.
Visual identity
Merchandise
Visual identity
Business cards
 
Visual identity
Envelope
Visual identity
Folder
 

Custom icons

A set of custom icons was designed to introduce consistency, improve user experience and navigation across the clinic’s website.

 
UI
Icons
 

Outdoor advertising & website concept

The website concept embraces a modern, intuitive aesthetic, creating a seamless user experience where visitors can effortlessly access information on hair treatments, explore available services, and schedule consultations.

 
UI concept
Main page
 
 
Branded materials
Folders
Branded materials
Badge
 
Branded materials
Blanks
Branded materials
Uniform
 

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